SalesIQ — About

The Origin

Before SalesIQ, our team built and scaled roofing sales operations from the ground up. We hired the reps. We drew the territories. We watched top performers leave and take every piece of market knowledge with them. We saw million-dollar decisions — which neighborhoods to hit, which leads to prioritize, which reps to deploy where — made on gut instinct every single day.

We knew the data was there. Every knock, every conversation, every outcome contained signal. But it was trapped in text threads, sticky notes, and people's heads. No system existed to capture it, structure it, and feed it back into the next decision.

So we built one. SalesIQ is the system we wished we had when we were running 50-rep operations across multiple states — the intelligence layer that makes every rep smarter, every territory more efficient, and every decision more precise.

Insight #1

Territory knowledge is the most valuable asset in roofing sales

A veteran rep's real advantage isn't charisma — it's context. They know which streets got hit, which homeowners are skeptical, which blocks have old roofs. That context takes months to build and vanishes when they leave. SalesIQ makes it permanent.

Insight #2

Every knock is a data event

A rep at a door generates 12+ structured data points — outcome, objection, interest level, property condition, timing preference. Across a 50-rep team, that's thousands of signals per day. Without structure, it's noise. With structure, it's a compounding intelligence asset.

Insight #3

Intelligence must arrive at the point of decision

A dashboard viewed after work doesn't change behavior. Intelligence has to show up at the door — before the rep knocks, not after the deal is lost. That's when the decision is made, and that's where SalesIQ delivers.

What We Believe

The convictions that drive the product.

Data compounds. Effort doesn't.

A rep can only knock so many doors. But structured data from every knock makes the next knock smarter. The companies that capture and structure field intelligence will outperform effort-only competitors by a widening margin over time.

Intelligence at the door, not on a dashboard.

Reports that arrive Monday don't change what happened Thursday. The only intelligence that changes outcomes is intelligence delivered in real time, at the property, before the rep knocks. We build for the moment of decision.

The OS wins, not the feature.

Point solutions solve point problems. An operating system creates a gravitational pull — the more you use it, the more valuable it becomes. SalesIQ isn't a CRM add-on. It's the intelligence layer the entire operation runs on.

New reps should start with veteran context.

When a rep joins your company, they should inherit the accumulated intelligence of every rep who came before them — every outcome, every objection pattern, every territory insight. That's what a real data platform does.

Leadership & Track Record

Three decades of enterprise technology leadership.

Our founding team has spent 30+ years building enterprise-grade technology for the world's most demanding organizations — from Fortune 500 financial services to global hospitality brands.

30+

Years building enterprise tech

9

Fortune 500 clients served

13

National media features

5+

Industry awards won

Enterprise Clients Served

Bank of America

AT&T

Capital One

THE RITZ-CARLTON

Ritz-Carlton

Hilton

Paramount

SAP

Aflac

Johns Hopkins

Oracle

Strategic Partners

Oracle

GREY

Grey Group

Featured In

Awards & Recognition

Startup of the Year

National recognition for technology innovation

Multiple ADDY Awards

American Advertising Awards for creative excellence

Best of Show

Multiple Best of Show at consumer electronics exhibitions

The Team

Domain expertise meets technical depth.

Building the intelligence layer for roofing sales requires two things most teams don't have simultaneously: deep operational experience in the industry and the engineering capability to build production ML systems. SalesIQ has both.

Industry operators

Scaled multi-state roofing sales operations. Hired, trained, and managed field teams of 50+ reps. Understand the workflows, incentives, and friction points from firsthand experience.

ML engineers

Production machine learning systems — lead scoring models, territory optimization, voice AI, real-time inference at the edge. Not demos. Deployed, retrained, and improving daily.

Product builders

Mobile-first product design for field conditions. Complex systems made intuitive. The platform works at the door in bright sunlight, on a phone, with one hand — because that's where decisions happen.

AI Infrastructure

Enterprise-grade AI, purpose-built.

SalesIQ doesn't call a cloud API and hope for the best. We operate dedicated GPU hardware running proprietary machine learning models trained on the largest roofing-specific dataset in the country.

Dedicated GPU hardware

NVIDIA DGX Spark with Blackwell GPU architecture. 128GB unified memory. 1 petaflop of AI compute.

Proprietary vision models

Three-model ML pipeline trained on 115,000+ satellite images. Custom classifiers for roof age detection.

On-premise processing

All data processing runs on owned hardware. No cloud dependency, no per-query pricing, no third-party data exposure.

Self-improving system

Field reps confirm and correct AI predictions at every door. Each interaction generates labeled training data. Models improve continuously.

196,848

Properties in training dataset

115K+

Satellite images processed

1 PFLOP

Dedicated AI compute

$0

Per-query inference cost

"Automation optimizes activity.
Intelligence optimizes outcomes."

See how SalesIQ applies to your operation.

Every roofing company operates differently. A demo shows how the intelligence layer maps to your territory, team, and sales process.

Book a demo

The intelligence operating system for a $65B industry.